Why AI interfaces and AI-generated customer communications in Québec must offer an equivalent French experience under Bill 96.
dgm is an independent osFoundry integration partner — not affiliated with osFoundry’s maker (OS LLC), and dgm has no completed client integrations yet.
Bill 96 reformed Quebec’s Charter of the French Language, and it has direct implications for AI tools and AI-generated content shown to Quebec customers. French is not optional.
| Item | Detail |
|---|---|
| Status | Major phase in force June 1, 2025 |
| Software/UI | Must offer a fully equivalent French experience by default |
| Customer service | Must serve Quebec customers in French (incl. chatbots/IVR) |
| Francization | Applies to businesses with 25+ employees in Quebec |
What Bill 96 requires of AI tools
Software, websites, apps and digital content directed at Quebec must offer a fully equivalent French experience by default — field labels, system messages, menus, support content and automated emails. An English-only AI chatbot or English-only AI-generated consumer communications would not comply.
Customer-facing AI must be bilingual
Businesses serving customers in Quebec must inform and serve them in French. For AI that means bilingual chatbots, voicebots and IVR, and AI-generated customer messages available in French to at-least-equivalent quality. Since June 1, 2025, francization obligations also extend to businesses with 25 or more employees.
Designing for compliance
Build Quebec-facing AI bilingually from the start, with French as a first-class output, not a translation afterthought. A model-agnostic platform makes it straightforward to generate equivalent French and English outputs. osFoundry can run models strong in both official languages.
Where dgm fits
dgm is an independent integration partner that helps Canadian businesses adopt osFoundry — scoping a first use case, handling the build, and connecting AI to the systems you already run. dgm is independent of osFoundry’s maker (OS LLC) and has no completed client integrations yet, so everything described here is a service offered, not a past result. If you want to scope a practical first project, dgm can help you map it out.